About – Elyxer Consulting

CATALYSING

BUSINESS EVOLUTION

"Successful companies are increasingly defined by their values-based worldviews. These are mission-driven firms that strive for more compassionate, responsible and ecologically restorative ways of doing business in our world." - Alan Moore

The story of Elyxer

“Elyxer was registered in 2016. It was formed on the realisation that my personal fulfilment required that I somehow help make the world a better place. This was driven by a vision of collaborating with like-minded leaders, intent on creating beautiful businesses. Innovative commercial environments, where products, people and places would not merely survive, but find a symbiotic equilibrium that allows each element to thrive.” – Melvi Todd

Why Elyxer?

Much like an “elixir”, our aim is to ease the troubles of our clients. While the spelling of Elyxer is a little different, just like the alchemists of old, we treat every situation or challenge as unique – formulating individualised and dynamic plans to best remedy, vitalise and improve. We can help you improve strategic alignment and focus, reconfigure goals, identify future competencies and enhance agility. We also support you through every step of the implementation process, ensuring laser-like focus is maintained while remaining open to the dynamic changes that your context may require.

Elyxer: “Elixir” with a “y” because a clear vision of ‘why’, shared by clients, consultants, and stakeholders, is the single biggest catalyst for business evolution.

Growth of our Logo

Elyxer’s initial logo was primarily a tree and a lightbulb, linking knowledge and experience to innovation. It was a start – and as the vision grew, it inspired new elements.

The fern leaf was brought in to symbolise the organic nature of sustainable growth. The fern is also highly successful, spreading above and below ground, much like the business process of incubating innovation. Growth signifies change and if you aren’t learning and evolving, you are dying. However, true growth is not straightforward or unrestricted. Some things need to be “pruned” for better overall and long-term results.

The heart represents love as central to any healthy business strategy. Putting people at the centre of every decision – including, empowering and appreciating them daily. Getting people to love what your business does and how. And having sincere appreciation and respect for the natural environment, making authentic decisions rather than simply ticking boxes.

The infinity symbol represents the ongoing nature of evolution. It also represents the equilibrium of various elements, required for sustainable growth and success. With the right combination of inspiration and attitude, the possibilities are unlimited.

The tree grew bigger and its roots deeper, representing the strength of collaborative efforts rooted in shared values. It’s one blue leaf a reminder that although experience has been gained from many different projects, every collaboration is treated and approached as unique, with equal levels of effort and enthusiasm.

ABOUT MELVI

Meet Melvi - Elyxer's founder

Melvi is both scientist and strategist – qualified and experienced in both capacities, with a specialisation in innovation. She is driven by passion for people and the planet, with a heart for making this world a better place to be.

What Melvi loves about the intersection of science and strategy is the fact that it represents progress and hope:

“We will never be done, because new technologies are continually unlocking our ability to understand how things work today, how they worked in the past, and how they are likely to work in the future.”

Apart from her consulting work, Melvi also loves inspiring others in her position as leadership development facilitator with the Stellenbosch Business School Executive Development.

Dr Melvi Todd [PhD, MBA, MSc, BSc]

Values

Our values determine your results

curiosity
/ˌkjʊərɪˈɒsɪti,ˌkjɔːrɪˈɒsɪti/
noun

having a strong desire to know or learn something for the purpose of
innovation, adaptation and growth for our clients

teamwork
/ˈtiːmwəːk/
noun

ensuring the synchronicity of actions for the evolution required for the
collective to adapt and thrive

responsibility
/rɪˌspɒnsɪˈbɪlɪti/
noun

having a duty to ensure that our role as change agent is fulfilled in a manner that creates a state of ataraxis (an absence of mental stress or anxiety) for our client

perseverance
/pəːsɪˈvɪər(ə)ns/
noun

the consistent application of energy and structure to accelerate ideas that already exist and those yet to be imagined

What our clients have to say

In working together, I have come to know Melvi Todd (Elyxer Consulting) as a diligent researcher and problem-solver. She consistently put in hard work during her time with us, delivering above and beyond her scope and our expectation.
Melvi has considerable knowledge and expertise in the areas of research and product development, with a great understanding of the larger FMCG landscape.

Adri Kiracofe

Almond Creamery

Innovus, Stellenbosch University’s Technology Transfer Office, approached Melvi Todd (Elyxer Consulting) to engage with the food industry regarding opportunities for the commercialisation of University owned IP. In addition to this primary goal, Melvi provided strategic insights and recommendations for future consideration beyond our original project scope. During this project I have come to know Melvi as passionate, diligent and enthusiastic. She met her agreed deliverables and went the extra mile to provide global context and fresh perspective on the external environment opportunities.

Nolene Singh

Innovus